Our Story – ADV Tennis

FeltTac Ultra Dry Overgrips

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MaxTac Mega Tack Overgrips

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We believe in the power of tennis

ADV Tennis teams up with Tennis Cambodia

We have partnered with the Tennis Federation of Cambodia offering free tennis gear to their grassroots programs throughout the country...


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Empowering youth tennis with AYTEF

We donate gear to AYTEF, a nonprofit that promotes enrichment and achievement through tennis and education in Atlanta, GA.


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We want to create truly innovative tennis gear to give you an ADVantage.

Lavie Sak

Chief tennis officer

Product guy turned serial tennis entrepreneur.

Meike Babel

Mental skills master

Former WTA #27 focusing
on the mental side of tennis.

Braen Aneiros

ATP coach

Current touring ATP coach and head coach of the Cambodian Davis Cup team.

Phalkun Mam

Player tester extraordinaire

High performance coach, former Davis Cup player and brand ambassador.

James Pressley

Writer of all things tennis

ATP/WTA writer and media coordinator for the Atlanta Truist Tennis Open.