We believe in the power of tennis
Empowering youth tennis with AYTEF
We donate gear to AYTEF, a nonprofit that promotes enrichment and achievement through tennis and education in Atlanta, GA.
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We want to create truly innovative tennis gear to give you an ADVantage.

Lavie Sak
Chief tennis officer
Product guy turned serial tennis entrepreneur.

Meike Babel
Mental skills master
Former WTA #27 focusing
on the mental side of tennis.

Braen Aneiros
ATP coach
Current touring ATP coach and head coach of the Cambodian Davis Cup team.

Phalkun Mam
Player tester extraordinaire
High performance coach, former Davis Cup player and brand ambassador.

James Pressley
Writer of all things tennis
ATP/WTA writer and media coordinator for the Atlanta Truist Tennis Open.